⅓ of Brits Prefer to Contact Customer Support Via WhatsApp
Everyone can relate to being sat on hold for hours on end trying to get through to customer service; however, new research published this September documented a change in proceedings, with one in three Brits now preferring to reach customer …
What Are The Challenges and Opportunities Associated with Mobile Marketing
At present, there’s a body of evidence that suggests that more and more people are becoming even more addicted to their phones. So, for marketers, there’s no denying that this obsession ultimately translates into an unmissable opportunity, even more so …
Five Reasons Why Mobile Apps Fail and How to Avoid Them
We all know what app failure means. Perhaps the most telling statistic regarding app success points to its rarity. A recent study shows that 0.5% of consumer apps and 13% of business apps are successful. So does this mean starting …
The Evolution of Mobile App Design – An UI/UX Guide for 2022
Do you know what makes a good mobile app different from a poor one? It’s the UI/UX design! UX/UI design has proven to play a major role in deciding the success of a mobile application. It has introduced itself as …
How To Craft The Ideal Marketing Strategy For Your App In 2022?
Your users are not online, they are mobile. More searches every day are made from mobile devices and our phones today can do things we couldn’t imagine they could do a few years ago. Therefore, choosing the best marketing strategy …
Why You Should Personalize Your Mobile App Marketing?
For mobile apps, messaging is the most essential marketing tool at your disposal. Messaging is your direct contact point with your app users. Push notifications have always been the most effective way to be noticed by your app users and …
How To Increase In-App Purchases In 2022
In-app purchases are the most direct way to make money online. They are a proven way to monetize apps that have worked throughout time. The benefits of in-app purchases are countless. People love to shop with their phones – 44.6% …
How to Produce Performing Mobile Ad Creatives in 2021: From Hypothesis to Result
Finding a successful ad creative is half the battle of a mobile performance campaign. It guarantees you new paying users and increasing brand awareness. However, that’s all theoretical… In reality, you still need to figure out — what actually is …
Top 6 Reasons Why You Should Focus On Mobile Marketing Strategies in 2021
Mobile marketing has become a new norm in the era of digital marketing. Smartphones probably are the first thing that everyone sees when waking up and the last thing before going to sleep. Now you realize the power of mobile …
Are You in the Club(House)?
If you’re looking for something different, somewhere you can hang with celebs one minute and your mates the next then check into the Clubhouse? Somewhere you can network with people in the same industry across the world or meet local …
App Store Optimization (ASO) Tips & Tricks for 2022
Building an app is hard work. It requires a great deal of time, money, and effort. Unfortunately, even this is not enough. No matter how exceptional your app is, it will all be for nothing if people don’t know about …
How to Promote an App with a Minimum Budget?
There are many different ways to promote an app. The article briefly explains the ways and best practices. Content marketing can work wonders, but the result isn’t immediate as you may start to track it at least six months later. …
